Why You Should Be Like Dave

He showed up with a clear goal, had a blueprint and acted on it.

Then saw the right people paying attention.

I’ll get right to it.

Most founders waste months posting without direction.

They try cheap growth hacks instead of building authority. They focus on reach instead of resonance.

Dave knew better because we showed him better.

He worked with us to build a content system that does its job to:

→ Attract the right founders for conversation

→ Position him as the expert for prospects

→ Drive inbound interest for deals

And to dumb it all down, the structure we gave him had:

- TOF (Top of Funnel): sharp opinions about strategy in his niche

- MOF (Middle of Funnel): behind-the-scenes looks at his thought process

- BOF (Bottom of Funnel): proof, results, and subtle CTAs that drive conversion

The second we did this, he:

→ Stopped second-guessing what to post

→ Started getting tagged in CRO threads

→ Became a micro-authority people trusted before even hopping on a call

The best part?

He still writes everything himself.

We just gave him the blueprint.

Now he posts less, but has better conversations.

Why should you be like Dave?

Because being known by the right people will consistently outperform being seen by everyone.

–Wiz

P.S. If you’re ready to go from “posting aimlessly” to building a personal brand that closes deals

in the background, book a free strategy call and let’s talk.