Your “Decent” Funnel Might Be Eating Millions

There’s a zodiac killer in your business right now.

It’s not poor traffic or your offer or even your lack of content.

It’s a landing page that “kind of works.”

It does just enough to keep you thinking it’s fine…

But not enough to give you any proof it’s optimized.

I know this because I’ve been there. I had pages I thought were working with decent conversion, solid traffic, calls on the calendar.

But when I sat down and looked at the numbers, I realized something brutal:

“Fine” was costing me seven figures.

In 2025, landing pages are either compounding assets or leaky faucets. There’s no in-between.

And most agency owners, course creators, and even 7-figure founders fall into this trap of good enough.

You spend all this time building an audience, creating content, recording videos, and dialling in your offer…

Then you send your traffic to a funnel that converts 1.4% worse than it should.

Every day.

Every week.

Every month.

That compounding loss becomes devastating.

A few months ago, I decided to get help.

I gave the entire funnel to someone else.

His name is Alex.

He runs an agency called Hyper Helios. He doesn’t care about colors, animations, or branding fluff.

What he builds are conversion machines.

His team rebuilt one of our landing pages from the ground up.

Same offer. Same audience. Same traffic.

$150,000 new revenue collected in the first 2 month without extra ad spend or new angle.

He didn’t “revamp the brand.” He weaponized the funnel.

Alex built a system to eliminate the guesswork.

I’ve watched him take agencies stuck at $40K/month and turn them into machines. I’ve seen him run laps around $15K/month “web design” retainers with a single landing page refresh.

If you’re a founder doing $30K/month+ and your funnel kind of works, read this carefully:

You’re probably sitting on 2–3x the performance you think you are.

You just need someone who thinks like a direct-response operator.

That’s why I trust Alex.

And if you’re ready to get ruthless about optimization,

You should talk to him too.

Book a free audit here 

– Wiz